Association Communications Coordinator

Full Time
Allentown, PA 18103
$42,000 - $46,000 a year
Posted
Job description

What You Are Looking For

The opportunity to make an impact or a difference in our communities and the world. If after reviewing our open roles you do not see a role that interests you currently BUT you still want to work with us - We WANT to hear from you! Submit and an application and send us your resume or CV!


Create Your Y Story

At the Y, you can feel more connected to your community, meet new people, expand your knowledge base, and experience one of the most rewarding jobs by helping support our mission of developing individuals, families, and communities, while having fun in a challenging and dynamic atmosphere.


Who We Are

The Greater Valley YMCA (GVYMCA or GVY) is a volunteer-led, nonprofit, community organization. The Y is committed to strengthening community by positively changing lives every day. At each of our branches, we concentrate our efforts on three areas: Healthy Living, Youth Development, and Social Responsibility. And we do so in a way that upholds the Y’s traditional family values of Respect, Responsibility, Caring, and Honesty.

For over 100 years, the Y has made tangible differences in the communities of Allentown, Bethlehem, Catasauqua, Easton, Forks, Nazareth, those comprising the Slate Belt region and the Lehigh Valley as a whole. Founded as individual YMCAs as early as 1897, the following branches of the Greater Valley Y merged together between 2010 and 2015: the Nazareth YMCA, the Suburban North Family YMCA, the Family YMCA of Easton, Phillipsburg & Vicinity and the Bethlehem YMCA. In 2014, the Forks YMCA Education Center was established. The Slate Belt branch was opened in 2015. In January 2017, the Allentown YMCA joined the Greater Valley YMCA.


What it’s Like to Work Here

Ask our employees and the one word they’d use to describe working at GVY is “Fulfilling.” Our team members all share a positive attitude, problem-solving abilities, and patience, enabling them to provide excellent customer service even during fast-paced shifts. Our culture, plus continuous opportunities for growth, have resulted in positive impacts on our communities. Don’t miss out on this rare opening with us!


The GVYMCA Is For Everyone


It's our mission to unleash the potential in every team, and we know that teams perform best when they are diverse and every team member feels that they belong. It is the unique contributions of all GVY'ers that drive our success, and we're committed to building a culture where everyone has the opportunity to do meaningful work and be recognized for their efforts. To that end, we are committed to providing an environment free of discrimination for everyone. You can read more about our commitment to diversity and mission here


What We Are Looking For

We are looking for a talented and professional Communications Coordinator to join our team. You will work to increase the visibility of the Greater Valley YMCA and its mission. Your duties will be diverse and multi-faceted, therefore excellent professional skills are vital for this role.


The successful candidate will help create promotional materials, contribute to the development of internal communication networks, organize meetings and presentations, and interact with clients to effectively deliver our message to the public and the media. You must possess superb written and verbal communication skills and have in-depth knowledge of communications best practices and technology. The ideal candidate will have a passion for storytelling, a strong instinct to think outside the box and experiment with new ideas, deep working knowledge of current digital marketing best practices, and a commitment to supporting our communities.


A Day in the Life as a Communications Coordinator

As our Communications Coordinator, you will work alongside our team to raise public awareness of our organization through online and offline channels.

As our Communications Coordinator, you will get to

  • Work with the development department in aligning public relations and donor relations strategies and communications
  • Identify and develop relationships with media personnel, community partners and agencies to promote our services and events
  • Coordinate media requests and follow up, while serving as the secondary media contact as needed
  • Write and publish website, blog and email newsletter content
  • Measure and report on the effectiveness of communications activities
  • Assist with other external and internal communications duties as needed


Responsibilities As a Communications Coordinator

  • Growing and developing a variety of content for GVY’s social media channels, marketing programs, and resources and raising awareness of the GVY’s mission and programs by creating and sharing interesting, relevant, and engaging content.
  • Identify new and innovative ways to enhance and expand GVY’s outreach to various stakeholders.
  • Coordinating and creating regular, topical, and timely content for GVY’s blogs and channels; working with GVY staff to author blogs and posts.
  • Designing and editing large- and small-scale GVY products and publications.
  • Researching new possibilities for outreach and collaboration with partner organizations.
  • Identifying strategies to engage with media outlets, reporters, and social media influencers.
  • Producing videos for social media, events, and other marketing opportunities.
  • Developing and compiling monthly reports and web analytics to inform content creation; setting benchmarks and goals to track progress and growth.
  • Ensuring cross-departmental collaboration on communications efforts.
  • Maintaining and upholding GVY’s branding and messaging guidelines in all digital and printed materials.
  • Providing communications support to other departments, as needed.
  • Event support, fundraising campaign materials
  • Other duties, responsibilities, and activities may be assigned.


Who You Would Report to

  • Chief Development Officer

Expected Hours Per Week

  • Full-time exempt
  • 40.00 hours
  • M-F 8:30-4:30, with occasional evening and weekend work

Pay Range

  • $42,000 to $46,000 /year

Where You Would Be Working

  • Hybrid Schedule
  • GVYMCA Association Office: 2132 S. 12th St, Ste. 201, Allentown, PA 18103
  • Occasional travel to GVYMCA branches and other locations throughout the Lehigh Valley

Requirements

This Role Might Be For You If You Have:

  • A commitment to equity and reducing disparities based on race, ethnicity, immigration status, sovereignty, gender, sexual orientation/gender identity, and socioeconomics.
  • A Bachelor’s degree in Communications, Marketing, or relevant field is not required but welcomed; experience is preferred
  • Fluency in:
    • Microsoft Office Suite,
    • Adobe Creative Suite (InDesign, Photoshop, Illustrator, Flash, Acrobat
    • basic HTML;
    • Hootsuite and Constant Contact (other social media management/monitoring tools a plus);
    • Basic HTML and website publishing, including Wordpress (other CMS skills a plus);
    • Constant Contact (other database skills a plus);
  • Photography and video creation and editing skills (are a plus.)
  • Experience creating compelling, engaging, and ROI-driven storytelling content
  • Knowledge of some or all of the substantive areas that contribute to successful outcomes for children and families, e.g., housing, neighborhood development, education, health and social services, childcare, collaborative decision-making, community capacity building, and other fields.
  • The ability to work effectively and accurately under pressure and to manage and prioritize multiple projects and meet deadlines.
  • Outstanding written and oral communications skills.
  • The ability to work independently; a self-starter with a high level of motivation, creativity, and proactivity.
  • A valid and current drivers license and record that meets YMCA standards
  • The ability to travel to different Y Branch Locations in Allentown, Bethlehem, Catasauqua, Easton, Forks Twp., Nazareth and Pen Argyl
  • Are able to effectively communicate and build relationships with Y staff, members, and vendors
  • Have good customer service skills, high ethical standards, an appropriate professional image, and a team player
  • Possess sound technical skills, analytical ability, good judgment skills, and a positive attitude
  • (Bi-lingual English/Spanish preferred, but not required)


Physical prowess not required

  • You don’t need to be a world-class athlete, but you will have some light physical demands (i.e. spending hours listening and talking; working on the computer and phone; driving to appointments and events; lifting light pieces of equipment and materials; and occasionally working long days, nights or weekends).

Benefits

  • Free Membership to the Y
  • Health Care Plan (Medical, Dental & Vision)
  • Life Insurance (Basic, Voluntary & AD&D)
  • Paid Time Off (Vacation, Sick & Holidays)
  • Short-Term & Long-Term Disability
  • Training & Development
  • Wellness Resources
  • Retirement Plan (403b)
  • Childcare


Start Your Y Journey Today!

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