Marketing Manager

Full Time
Bellevue, WA 98006
Posted
Job description

Be unstoppable with us!
T-Mobile is synonymous with innovation–and you could be part of the team that disrupted an entire industry! We reinvented customer service, brought real 5G to the nation, and now we’re shaping the future of technology in wireless and beyond. Our work is as exciting as it is rewarding, so consider the career opportunity below as your invitation to grow with us, make big things happen with us, above all, #BEYOU with us. Together, we won’t stop!

T-Mobile is leveraging its massive 5G network to deliver fast, reliable home broadband internet across America with T-Mobile Home Internet. As the fastest growing broadband provider for three quarters in a row, the Current Customer Retention Marketing team is looking for a Marketing Manager - Lifecycle/Base Communications to join our team to help support all lifecycle communications for our HSI current customers. You will help manage a customer’s journey including onboarding, engagement, loyalty, and cross-sell/upsell with the overall goal retaining customers. Key success metrics for this role includes helping early tenured customers through their first 30 days and beyond, alleviating customer pain points, and reducing churn.

Responsibilities:

  • Help implement and track base comms creative for current customers. This includes writing campaign briefs, and any related ticket submissions need to kickoff creative development and management of workback schedules
  • Present campaign overviews to Base Comms Governance team, lead creative and CRM teams, review deploy docs and counts, and collaborate with Brand on creative
  • Maintain marketing calendar tracking team’s lifecycle marketing efforts and campaigns
  • Manage creative repository and final creative deck, which includes campaign results and key learnings
  • Share and readout campaign results collecting all insights and recommendations for campaign refinement
  • Maintain repository of all reporting; analytics and consumer insights relevant to retention and CX teams
  • Track recurring campaign results for monthly readout
  • Create campaign slides for LOB readouts; compile bullets for leadership updates; send campaign launch announcements to LOB and enterprise teams
  • Coordinate quarterly and annual lookbacks for campaigns, compile campaign creative, results, and insights to tie-in to retention goals
  • Align with cross-functional teams (Brand, GTM, Digital, CRM, Analytics, CX Strategy, and Care)
  • Audit digital customer support pages and work with partner to make updates to improve customers’ self-help experience
  • Explore and expand marketing tactics to reach customers through various touchpoints
  • Be an advocate for current customers leading internal teams to support our team’s KPIs
  • Manage strategic agency to ensure the meeting of project milestones and deadlines, providing regular status updates to team leads

Qualifications:

  • 3-5 years lifecycle marketing experience. High speed internet experience is a plus
  • Proven track record of launching and managing customer journeys that help reduce customer friction and mitigate churn
  • Customer centric with self-starter attitude
  • Ability to handle a fast-paced environment working on a fast-growing product
  • Ability to lead cross-functionally to complete projects
  • Able to synthesize analytical data and results to refine future campaigns

Skills:

Microsoft Office (emphasis on PowerPoint and Excel); WorkFront; Asana; Adobe Automation; PowerBI

Washington Pay Range : $115,500.00 - $156,200.00

The pay range above is the general base pay range for a successful candidate in the state listed. The successful candidate’s actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay may be above or below this range. At T-Mobile, employees in regular, non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role. Most Corporate employees are eligible for a year-end bonus based on company and/or individual performance and which is set at a percentage of the employee’s eligible earnings in the prior year. Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance, while Retail and Business Sales roles are eligible for monthly or quarterly sales incentives. And since we are ALL owners, EVERY employee at T-Mobile is eligible for an Annual Stock Grant. For information about T-Mobile’s amazing benefits, check out https://careers.t-mobile.com/culture-and-benefits/

Never stop growing!
T-Mobile doesn’t have a corporate ladder–it’s more like a jungle gym of possibilities! We love helping our employees grow in their careers, because it’s that shared drive to aim high that drives our business and our culture forward.

If you’d like to receive more information about careers at T-Mobile, sign up for the T-Mobile Talent Community today! https://www.tmobile.careers/profile/join/

T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.

Talent comes in all forms at the Un-carrier. If you are an individual with a disability and need reasonable accommodation at any point in the application or interview process, please let us know by emailing ApplicantAccommodation@t-mobile.com or calling 1-844-873-9500. Please note, this contact channel is not a means to apply for or inquire about a position and we are unable to respond to non-accommodation related requests.

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