We are seeking a dynamic and talented Sr. Marketing Manager for the Beauport Hospitality Group! This position will collaborate with Beauport Hospitality Group Management, as well as property staff, to ensure the development of guest acquisition strategies and positively impact the revenue performance of the properties. The ideal candidate will demonstrate passion and enthusiasm for all facets of Marketing. This position will work with all Restaurants and the Hotel to support online and offline content and initiatives that keep with the brand and property identities, all in all executing a thoughtful marketing plan and achieving measurable results.
Experience and Skills:

Experience:

Minimum of 3 years' experience in digital marketing, with an emphasis in SEO, eCommerce, and online paid campaigns. Experience directly supervising other associates required.

Education:

Bachelor’s degree preferred (Major in Marketing, Communications or related field strongly preferred) or equivalent of education/experience)

ESSENTIAL FUNCTIONS

• Oversee the Marketing Team, to ensure all company Marketing objectives are met.
• Monitors property performance through regular and one on one partnership with property leadership.
• Serve as a leader and work to grow marketing department and direct reports.
• Manage the design process, serving as the graphic design lead, or manage design process.

• Propose and implement Food and Beverage specific-marketing strategies to include, but not limited to maintaining and marketing websites, employing brand marketing and leveraging social media.
• Monitor marketing trends, tools, and applications specific to the Hospitality Industry and target market(s)
• Measure and report the impact of marketing strategies
• Generate and deliver monthly marketing analyses and updates to Sales and Revenue Management

• Assists in the development and execution of a strategic marketing action plan for the properties with leadership.
• Monitor and update all review/booking websites including Yelp, TripAdvisor, Google Reviews, Facebook.
• Develop a close working relationship with revenue, sales, and marketing to execute sell strategies at the hotel level.
• Establish, evaluate and collaborate with third party partners to optimize relationships.
• Attend local marketing events as a brand ambassador.

• Other duties as assigned by the Managing Directors.

JOB REQUIREMENTS

• Proven track record to developing digital marketing strategies, and creating content for online campaigns, including SEO, paid search and/or social media management.
• Highly organized with strong communication skills and a teamwork style to accomplishing goals.
• Previous experience managing multiple brand entities from both a creative and analytical standpoint.
• Proficient with the Microsoft Office Suite, including Excel, PowerPoint, Word and Outlook
• Experience with Constant Contact, WordPress and social media management
• Basic proficiency with Adobe graphics software (InDesign, Photoshop) preferred, but not required.
• Previous Hotel or Food & Beverage Marketing Experience preferred.

• Ability to effectively lead staff and work cohesively as part of a team.
• Ability to exercise sound logic and judgement in evaluating situations and utilizing appropriate resources.
• Must be self-directed, motivated and be able to adapt to changing situations.
• Must be able to work a flexible schedule, including weekends and holidays.
• Must be able to display excellent grammatical and spelling language abilities in English, both written and verbal.

The Beauport Hospitality Group is an equal opportunity employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regards to race, color, national origin, gender, age, religion, disability, sexual orientation, veteran status, or any other status or characteristic protected by law.
From: Cruiseport Gloucester LLC