Position Summary

The primary focus of this position is to oversee programs and meetings designed to foster positive relations between NSPC affiliated physicians and referring providers in the local community. The goal of this position is to generate patient referrals. The primary duties include development of individual center marketing plans designed to promote the NSPC brand, prospecting and developing relationships with referral sources, and maintaining a portfolio of prospective contacts and referral sources. In addition, this position will assist in identifying surgeons in the community that are interested in investing in the National Spine and Ortho Dallas practice. This position will be accountable for meeting weekly, monthly and annual metrics related to potential and actual referrals.

Duties and Responsibilities

• Work with your supervisor to develop individual center marketing plans to enhance brand awareness and drive referrals from a variety of sources, with a goal of increasing the understanding of NSPC, its physicians and services.
• Work with your supervisor to set targets and goals for each center, execute marketing strategies and track referrals from a variety of sources.
• Work with the Director of Sales and the President to identify key targets interested in syndication with National Spine and Ortho Dallas.
• Develop and maintain an updated Call Plan to efficiently manage time in the field and provide feedback on territory trends, challenges, and response to marketing initiatives.
• Act as the NSPC representative and liaison for referring healthcare providers and their staff; delivering accurate and timely follow-up discussions, schedule meetings for our providers and/or yourself and solving problems as needed to ensure strong relationships with key targets.
• Actively pursue continuous learning and professional development as it pertains to in-depth knowledge of all services and related product lines and efficient marketing/sales skills.
• Utilize knowledge and effective marketing/sales skills to build relationships with the healthcare community to drive referrals to NSPC.
• Attend trade shows and events to market NSPC’s services and related products.
• Perform NSPC business in accordance with all regulations, company policies and procedures.
• Always demonstrate high ethical and professional standards.
• Adhere to and uphold all applicable federal and state compliance regulations as well as NSPC’s Code of Conduct and Associate Handbook, compliance policies and procedures, and applicable healthcare fraud, waste and abuse laws.
• Understands, complies with, and enforces all NSPC policies, procedures, codes of conduct, and OSHA and HIPAA privacy rules.
• Other duties as assigned.

Qualifications and Skills

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skills, and/or abilities required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Bachelor’s degree or equivalent is required.
• Three years’ of experience in relationship marketing, medical or pharmaceutical sales, fundraising, or community outreach is a required.
• Knowledge of interventional pain management, orthopedics and spine required.
• Existing relationships in the Dallas Metro Area is a plus.
• Strong verbal, interpersonal and listening skills required.
• Demonstrated effective organizational and proactive problem solving skills and confidence in working in an environment of complexity and ambiguity is required.
• Demonstrated, highly motivated, self-starter with an ability to work as a team member and effectively communicate within different levels of an organization is required.
• Ability to work independently to deliver results, demonstrated leadership in community and/or professional organizations is required.
• Candidates must have a valid driver's license issued in one of the fifty states, a clean driving record and vehicle for transportation.
• Proficient computer skills with Microsoft Office applications, particularly Word, Excel, and PowerPoint are required.
• An understanding of the mechanics related to sales and promotions.
• Positive attitude and enthusiasm for the organization’s mission.
• Ability to take rejection in stride but to stay in pursuit of the goal.
• Excellent record-keeping and communication skills, written and spoken.
• Professional demeanor.
• Ability to work occasionally on evenings or weekends.

Working Conditions

• Located in a fast-paced, professional office environment with a noise level that is generally moderate.
• Regular use of standard office equipment (including computers, phones, photocopiers, filing cabinets, fax machines, etc.).
• Periodic/regular use of clinical equipment (including autoclaves, c-arms, crash carts, intravenous therapy materials, etc.).
• Close and regular interactions with patients may occur, which could result in exposure to blood borne pathogens and/or other diseases/infections. Infection control policies and procedures are in place and enforced at all times to minimize any risks.
• Ability to travel company-wide is necessary.

Physical Requirements

• Extensive and regular periods of sitting, standing, bending, walking, seeing, talking, and listening.
• A full range of body motion including complete manual and finger dexterity, as well as effective hand-eye coordination.
• Adequate visual acuity including ability to read information.
• An occasional requirement to reach with hands/arms, stoop, kneel, or crouch.
• An occasional requirement to push, pull, lift and/or move up to 25 pounds.
• The ability to operate a motor vehicle with a valid driver’s license, as needed.