Job description
Company Description
: Instinct® is a rapidly growing, family-owned marketer and manufacturer of science based 100% natural pet food for dogs and cats. Instinct® is the Raw Brand, with a mission to get more raw nutrition into every bowl of dogs and cats, for proven healthier and happier long lives. Our company mission is to Empower people to transform the lives of pets. We are committed to hiring and developing a team of passionate, performance-oriented professionals who live by our 4 values of championing raw, empowered to make a difference, collaborating as one team, and striving for excellence through continuous learning and improvement. Our home office is located in St. Louis, Missouri with our Center of Excellence Raw Food kitchens in Lincoln, Nebraska.
Instinct® is part of the family-owned group, Agrolimen, who owns leading pet food and human food businesses in the US, China, Europe, and Africa.
Position Summary: This pet passionate individual will represent and ‘own’ Instinct® raw nutrition in both the National Accounts and Regional Key Accounts. Working closely with the Retail Marketing Team and Key Account Managers, this individual will perform all retail associate training, in-store or digital education support, and necessary execution activities within a defined market geography and associated key accounts.
Primary Job Responsibilities
- Partner with Retail Marketing Team and other trainers to create memorable interactive content that continues to develop nutritional proficiency within retailers
- Train and persuade retail sales associates on the superiority of raw nutrition
- This training will be delivered in multiple settings: via virtual and in person, in large group, small group and one-to-one environments
- High level of nutrition knowledge and focus on product attributes, brand positioning, target consumers and key questions to match pet parent needs with the right product solution
- Fundamental understanding of Instinct® brand, products, nutrition, and strategy as it relates to retailer partners with the expectation of continued education within the role
- Partner with Key Account Managers to ensure in-store and digital activation of the raw education experience; support the execution of robust in-store learning experiences for pet parents through visual merchandising and consumer education resources
- Make Instinct® fans and friends by sharing your knowledge and demonstrating your commitment to the success of the store with regular engagement and support
- Represent the Instinct® brand on social media in stores and build retail associate influencer network
- Participate in retailer and distributor events with opportunities to educate pet parents on Instinct®
- Additional Responsibilities as needed:
- Manage and track travel and expenses
- Complete detailed customer visit and training reports (CRM)
- Collaborate with Account Managers on account priorities
Personal Attributes
- High-energy go-getter who thrives in a fast-paced environment
- Loves to learn new knowledge and skill sets both independently and in groups
- Creative and outside-the-box thinker
- Enjoys meeting new people and talking to anyone
- Not afraid to dig in and take on a variety of tasks independently
- Knowledge of, or aptitude for, learning detailed animal nutrition and product information
Required Experience
- 1-2 years retail sales or training experience
- Excellent communication skills, written and spoken
- Experience and comfort speaking in front of various sized groups and engaging audiences
Preferred Experience
- Pet industry experience
- Veterinary experience, including veterinary technicians and veterinary students
- Bachelor’s degree
- Digital/social media savvy
Travel Requirements:
- Reliable transportation
- Overnight travel ~50%+ and flexible hours based on the needs of the business that may include evening or weekends
Compensation and Benefits
Competitive compensation package includes health and dental insurance, life and AD&D insurance, flexible spending accounts, health savings account, short and long-term disability, paid time off, Purpose Days off for company partner volunteer opportunities, and 401k with company match
Our
Instinct is to
CHAMPION Diversity
At Instinct, we are as passionate about our people as we are about the pets we call family. We are committed to inclusion, empowerment, and respect. We believe that just like our pets, what sets us apart unleashes our greatest strengths. We thrive on the ability to not only empower people to transform the lives of pets through raw nutrition, but also to empower each other to inspire a culture that celebrates our differences. Our unique approach to pet food is what makes us who we are as a company, and our individual identities are what makes us a successful, innovative, authentic team.
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