Vice President for Enrollment Management & Communications
Full Time
Plymouth, NH
Posted
Job description
Summary
Operating Title
Vice President for Enrollment Management & Communications
Long Classification Title
Vice President, Enrollment Management
Campus Location
Plymouth
Department
PSU Enrollment Management
Summary of Position
Reporting to the President and serving on the President’s Cabinet, the Vice President of Enrollment Management & Communications (VPEMCOM) provides vision, leadership, and management of the University’s goals, objectives, and strategies for each area under their leadership.
To ensure the continued excellence of Plymouth State University (PSU), the VPEMCOM is responsible for providing strategic and innovative leadership in the following areas of Enrollment Management: Graduate Admissions, International Admissions, Undergraduate Admissions, Transfer Admissions, Recruitment Events and Recruitment Operations. The VPEMCOM is charged with establishing, implementing, and evaluating aggressive student enrollment strategies, while ensuring the constant review of methodologies, via the analysis of data-driven metrics, to yield meaningful results. They must be knowledgeable of changing demographics and trends within the realm of student enrollment intricacies and leverage their knowledge of the industry to reach targeted goals. In partnership with other areas, the VPEMCOM will develop and implement a university-wide retention strategy that tracks student progress from pre-intake through graduation.
The VPEMCOM will have executive-level oversight of the University’s Communications and Marketing activities in the following areas: Creative Services, Digital Marketing, Public Relations, Social Media, and University Communications. The position is responsible for developing and implementing comprehensive marketing plans, communications, and outreach efforts for PSU. They are tasked with leading both external and internal communication strategies, which includes the review of multi-dimensional programs to positively influence public perception via all media outlets.
PRIORITY REVIEW DATE : Applications must be submitted by 5:00 pm on Friday, June 2nd, 2023 in order to receive priority review. Applications will be accepted until the position is filled or the search is otherwise closed at the University’s discretion.
To ensure the continued excellence of Plymouth State University (PSU), the VPEMCOM is responsible for providing strategic and innovative leadership in the following areas of Enrollment Management: Graduate Admissions, International Admissions, Undergraduate Admissions, Transfer Admissions, Recruitment Events and Recruitment Operations. The VPEMCOM is charged with establishing, implementing, and evaluating aggressive student enrollment strategies, while ensuring the constant review of methodologies, via the analysis of data-driven metrics, to yield meaningful results. They must be knowledgeable of changing demographics and trends within the realm of student enrollment intricacies and leverage their knowledge of the industry to reach targeted goals. In partnership with other areas, the VPEMCOM will develop and implement a university-wide retention strategy that tracks student progress from pre-intake through graduation.
The VPEMCOM will have executive-level oversight of the University’s Communications and Marketing activities in the following areas: Creative Services, Digital Marketing, Public Relations, Social Media, and University Communications. The position is responsible for developing and implementing comprehensive marketing plans, communications, and outreach efforts for PSU. They are tasked with leading both external and internal communication strategies, which includes the review of multi-dimensional programs to positively influence public perception via all media outlets.
PRIORITY REVIEW DATE : Applications must be submitted by 5:00 pm on Friday, June 2nd, 2023 in order to receive priority review. Applications will be accepted until the position is filled or the search is otherwise closed at the University’s discretion.
Acceptable minimum level of education
Master's
Acceptable minimum years of experience
7-10 years
Additional Job Information
Posting Number
PS3988FY22
Other minimum qualifications
- Master’s Degree and a minimum of 7 years (10 or more years is preferred) of progressively responsible leadership work experience in the areas of Enrollment/Admissions Management and/or Communications/Marketing (preferably with 4 or more years of leadership experience in a Higher Education setting), with demonstrated success in developing, evaluating, and improving student recruitment and enrollment;
- Proven success in creating and achieving measurable goals while using data driven enrollment metrics;
- Ability to make strategic decisions, within the framework of financial and budgetary constraints;
- Ability to lead, supervise and manage employees in multi-functional units;
- Demonstrated capacity to envision, design, and implement a comprehensive marketing and communications strategy in an organization (preferably higher education institution) of similar complexity;
- Ability to think strategically and execute marketing programs through effective management of multidimensional communication outlets or channels, such as digital and social media, while also using predictive analytics, targeted marketing and leveraging strategic interpersonal interaction methodologies.
Additional Preferred Qualifications
- Excellent organizational, strategic, and planning skills.
- The utilization of vision and exemplary leadership qualities to implement superior marketing strategies to align with the recruitment and enrollment of students, including those from diverse backgrounds.
- A relentless amount of enthusiasm and integrity to lead PSU efforts, while being flexible to an ever-changing environment.
- A consensus builder and collaborative community focused partner who can work effectively with a wide variety of stakeholders, while continuing to improve student enrollment program activities.
Salary Information
Salary is complemented by a comprehensive benefits package which includes medical, dental, retirement, tuition, and paid time off.
Quicklink for Posting
https://jobs.usnh.edu/postings/55433
Percent Time Information (FTE)
1.0
Grade
E2
EEO Statement
The University System of New Hampshire is an Equal Opportunity/Equal Access/Affirmative Action employer. The University System is committed to creating an environment that values and supports diversity and inclusiveness across our campus communities and encourages applications from qualified individuals who will help us achieve this mission. The University System prohibits discrimination on the basis of race, color, religion, sex, age, national origin, sexual orientation, gender identity or expression, disability, genetic information, veteran status, or marital status.
Institution Information
Plymouth State University offers high-quality baccalaureate, graduate, and doctoral degree programs. Through research and innovative community partnerships, the University contributes to the economic, social, cultural, and environmental development of the North Country and Lakes Region of New Hampshire and beyond.
Plymouth State University (PSU) is transforming the campus to create a first-of-its-kind university holistically organized around integrated clusters. Our goal is to provide a dynamic interdisciplinary and innovative learning environment. Students, faculty, staff, and community will connect to solve real-world challenges that will benefit people and organizations at all levels. We are a residential and comprehensive university with a warm and engaged learning community focused on teaching excellence and regional engagement. The University is located in the heart of the Lakes Region and White Mountains of New Hampshire and serves approximately 4,300 undergraduate and more than 2,000 graduate students.
Our Integrated Cluster Learning Model amplifies the educational experience and strengthens the institution’s legacy of interdisciplinary study and applied experiential learning. PSU students will work in teams with faculty and partners within 7 Integrated Clusters of degree programs: Exploration and Discovery; Innovation and Entrepreneurship; Arts and Technologies; Health and Human Enrichment; Justice and Security; Education, Democracy and Social Change; and Tourism, Environment and Sustainable Development. Now is an exciting time to join Plymouth State and help shape our new kind of university and ultimately tomorrow’s leaders.
Surrounded by lakes and mountains, PSU’s 170-acre campus provides students with an outstanding natural laboratory for learning and an ideal setting for outdoor recreation. PSU has consistently earned national recognition for its commitment to community service, environmental sustainability, academic excellence, and employee wellness.
Plymouth State University (PSU) is transforming the campus to create a first-of-its-kind university holistically organized around integrated clusters. Our goal is to provide a dynamic interdisciplinary and innovative learning environment. Students, faculty, staff, and community will connect to solve real-world challenges that will benefit people and organizations at all levels. We are a residential and comprehensive university with a warm and engaged learning community focused on teaching excellence and regional engagement. The University is located in the heart of the Lakes Region and White Mountains of New Hampshire and serves approximately 4,300 undergraduate and more than 2,000 graduate students.
Our Integrated Cluster Learning Model amplifies the educational experience and strengthens the institution’s legacy of interdisciplinary study and applied experiential learning. PSU students will work in teams with faculty and partners within 7 Integrated Clusters of degree programs: Exploration and Discovery; Innovation and Entrepreneurship; Arts and Technologies; Health and Human Enrichment; Justice and Security; Education, Democracy and Social Change; and Tourism, Environment and Sustainable Development. Now is an exciting time to join Plymouth State and help shape our new kind of university and ultimately tomorrow’s leaders.
Surrounded by lakes and mountains, PSU’s 170-acre campus provides students with an outstanding natural laboratory for learning and an ideal setting for outdoor recreation. PSU has consistently earned national recognition for its commitment to community service, environmental sustainability, academic excellence, and employee wellness.
Posting Details
Posting Date
04/28/2023
Open Until Filled
Yes
Closing Date
Posting Open to Internal Candidates Only?
No
Interested Internal Candidates Exist?
No
Job Category
Salaried Staff (Exempt)
Appointment Type
Regular
If TERM position provide projected end date
Equipment/Instruments
Drivers License and Physical Requirements. Please check all items that apply.
None applicable
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