Job description
Summary of Position: The Director of Marketing & Communication is responsible for the marketing and communication efforts of the Chamber as assigned and assists in event planning and member development. The incumbent will work closely with the Events & Engagement Coordinator on various projects and events. They will be charged with implementing, directing, and conducting activities to increase and sustain the Chamber''s membership, managing membership services and retention efforts of the Chamber, seeing that appropriate records are maintained regarding membership histories, rosters and related data, and assisting in the accomplishing of monetary goals and objectives as set by the President.
This is a professional, salaried position that does not provide overtime pay requirements. It requires self-supervision, policy implementation leadership and work beyond the context of an eight-hour day without additional compensation.
Key Responsibilities and Duties
Coordinates bi-monthly production of Connect Magazine, assigns, and collects articles, writes articles as needed, and coordinates design and editing.
Coordinate monthly digital Chamber Insider.
Develops and coordinates public relations for the Chamber.
Writes and disseminates press releases on chamber activities, develops relationships with press, follows up on releases.
Social Media/Press/Media Relations/Mass Investor Emails.
Photograph all Chamber events.
Assists President as needed.
Other duties as assigned.
Mass Emails
Send weekly emails on Monday and Thursday to Chamber Investors.
Send Chamber Insider email once a month.
Send individual event reminder emails.
Other emails will be scheduled as asked. Update the investment email list once a week.
Connect Magazine
Create a bimonthly magazine.
Work with Lufkin Daily News Representative to decide the deadline to submit content.
Work with Chamber President to decide on the cover story.
Write articles.
Marketing & Communications
Promote New Memberships through various social media outlets.
Coordinated and implements all Chamber social media participation - Facebook, Instagram, YouTube, TikTok, and LinkedIn, and assures we stay current in all social media advances.
Assures the development of communications programs that will enhance the image of the Chamber.
Carries the primary responsibility for Chamber communications and media relations to include press releases and quality assurance.
Coordinates media coverage of all major programs & events, including ribbon cuttings.
Developing and maintaining appropriate media lists.
Media kits for general Chamber activity.
Create The Guide yearly.
Create Chamber Insider monthly.
Promote the benefits of the monthly digital Chamber Packet with Investors
Responsible for all updates and maintenance of Chamber & Forest Festival Websites
Other General Areas:
Attend Ribbon Cuttings as Chamber photographer.
Understand and adhere to the policies set forth by the Employee Handbook.
Practice exceptional customer service and teamwork at all times.
Attend weekly staff meetings.
Work at all fund-raising events.
Work at all membership networking events as Chamber photographer.
Be alert to things that need to be done without being asked and take the initiative to get them done.
Perform other duties and responsibilities as requested with a sense of humor and team spirit.
Assist with other Chamber projects as needed.
Texas State Forest Festival
Responsible for all updates to signs & banners.
Send out press release in July.
Create marketing contracts and manage advertising.
Work with Casey Clark at Phoenix Graphics and Marketing on the look of marketing pieces.
During the event, take pictures and post to social media outlets and coordinate with local media sponsors.
Assist with setup and tear down of the entire event.
Award Nominations
Make sure nomination forms go out in time and the committee meets and selects the winners in an orderly fashion.
Once the winners are determined, notify them, invite them to the celebration.
Make sure they fill out their information forms.
Experience:
Preferably in a related field.
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